TUDOR’s Black Bay P01 wins the “Challenge” Prize at the 2019 Grand Prix d’Horlogerie de Genève, making it the fifth award TUDOR has received in its seven years of participating.
Tudor Black Bay P01
In 2019, TUDOR expanded its Black Bay line by presenting the Black Bay P01 Ref. 70150, a watch based on a covert prototype that was developed in the late 1960s and proposed to the US Navy. In 1967, TUDOR, who had been supplying the US Navy with dive watches since the late 1950s, commenced development of a new reference to replace the Oyster Prince Submariner 7928, which was standard-issue at that time. This new watch needed to meet a prescribed specification that was set by the American government and incorporated the results of the latest research into functionality and ergonomics carried out by the brand’s engineers. A development phase was launched which resulted in the production of prototypes, as well as a patent for a hitherto unseen function. This ambitious project, which carried the code name “Commando”, never came to fruition and the regular TUDOR diver’s watch, reference 7016 that replaced reference 7928 in the TUDOR catalogue, was eventually adopted by the US Navy.
In 2019, the TUDOR Black Bay P01 model – which stands for Prototype 01 – was unveiled. Inspired by the prototypes developed as part of this project, which were kept in the TUDOR’s archives, its unique aesthetic has been brought to life and mass-produced 50 years later.
It was this unique aesthetic that led to a significant amount of attention during its presentation at Baselworld 2019. Equipped with a high-performance Manufacture MT5612 calibre, certified by the COSC, it has a 70-hour power reserve and a silicon spiral. Its bi-directional rotating bezel graduated over 12 hours has a locking system with a unique and patented movable handle cover.
Tudor is Born To Dare
In 2017, Tudor launched a new campaign with the “Born To Dare” signature. It reflects both the history of the brand and what it stands for today. It tells the adventures of individuals who have achieved the extraordinary on land, on ice, in the air or underwater, with a Tudor watch on their wrists. It also refers to the vision of Hans Wilsdorf, the founder of Tudor, who manufactured Tudor watches to withstand the most extreme conditions, watches made for the most daring lifestyles. It is testimony to Tudor’s singular approach to watchmaking, which has made it what it is today. At the cutting edge of the watchmaking industry, its innovations are now essential benchmarks. The Tudor “Born To Dare” spirit is supported throughout the world by first class ambassadors, whose life achievements result directly from a daring approach to life.
Tudor is a Swiss made watch brand, offering mechanical watches with sophisticated style, proven reliability and unique value for money. The origins of the Tudor brand date back to 1926, when ‘The Tudor’ was first registered on behalf of the founder of Rolex, Hans Wilsdorf. He created the Montres TUDOR SA Company in 1946 to offer watches with the quality and dependability of a Rolex, at a more accessible price point. Throughout their history, Tudor watches have been chosen by the boldest adventurers and seasoned professionals alike. Today, the Tudor collection includes emblematic lines such as Black Bay, Heritage, Pelagos, Glamour and 1926 and, since 2015, it has offered mechanical manufacture movements with many diverse functions.
WE INVITE YOU TO VISIT OUR BOUTIQUE IN ZAGREB, AT FRANE PETRIĆA 7, TO DISCOVER TUDOR COLLECTION.
Mamić boutique in Zagreb is proud to be part of the worldwide network of Official Tudor Retailers, allowed to sell and maintain Tudor watches. We certify the authenticity of your new Tudor and back its five-year international guarantee with necessary skills, technical know-how and special equipment.
Contact us to book an appointment with our dedicated staff, who can help you make the choice that will last a lifetime.