The Rolex Day-Date 40 Ref. 228238 in 18 ct yellow gold, 40 mm case, White dial, and President bracelet is a watch of the most prestigious Rolex collection, Day-Date. Worn by world leaders and visionaries, the Rolex Day-Date 40 is an international symbol of success.
EXCLUSIVITY ACCORDING TO ROLEX
At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in an arc-shaped window at 12 o’clock – a technical feat at the time. The indication of the day of the week is available in a choice of 26 languages. Watches in the Day-Date range are made only in precious metals – 18 ct yellow, white or Everose gold or 950 platinum.
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the “presidents’ watch”.
Like all models in the prestigious Day-Date range, the Oyster Perpetual Day-Date 40 is made only of precious metals. In addition to the date, it indicates the day of the week spelt out in full in a window on the dial.
THE “PRESIDENTS’ WATCH”
The Day-Date has always represented the summit of the Rolex art of watchmaking. The exceptional precision, reliability, legibility and presence of this model have made it the ultimate status watch. The Rolex Day-Date has been worn by many presidents, leaders and visionaries worldwide. It is highly distinctive, in particular thanks to its emblematic President bracelet with an evocative name that, together with the eminent figures who have worn it, ensured the Day-Date became known as the “presidents’ watch”.
Achievement defined. Worn by world leaders and visionaries, the Rolex Day-Date 40 is an international symbol of success.
18 CT YELLOW GOLD
By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex’s commitment to excellence begins at the source.
Crafted only from precious metals, the Day-Date 40 Ref. 228238 features a Twinlock winding crown with a double waterproofness system. This is symbolized by two dots for 18ct gold watches and one dot for platinum versions. Discreetly placed below the Rolex five-pointed crown.
The dial is the distinctive face of a Rolex watch, the feature most responsible for its identity and readability. Characterised by hour markers fashioned from 18 ct gold to prevent tarnishing, every Rolex dial is designed and manufactured in-house, largely by hand to ensure perfection.
The IIII mark represents the number four and was used by Egyptians, Greeks and Romans centuries ago. Known today as the “watchmaker’s four”, the appliques – placed with the utmost precision by hand – create visual symmetry and balance in relation to the other numerals on the Day-Date 40’s dial.
The facets of the Day-Date 40‘s deconstructed Roman numerals are polished one by one, on both sides. The craftsman operates in the dark with a light directed only at the component, to ensure a level of finish and reflection that no machine could achieve.
THE PRESIDENT BRACELET
The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology. And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. The President bracelet, with its semi-circular three piece links, was created in 1956 for the launch of the Oyster Perpetual Day-Date. It represents the ultimate in refinement and comfort and is always made of carefully selected precious metals.
The Day-Date 40 Ref. 228238 is equipped with a new-generation movement, calibre 3255, entirely developed and manufactured by Rolex for a superlative level of performance. This self-winding mechanical movement is at the forefront of the art of watchmaking. A consummate demonstration of Rolex technology, with 14 patents, it offers fundamental gains in terms of precision, power reserve, resistance to shocks and magnetism, ease of use and reliability.
Day-Date 40 – Superlative Chronometer
Like all Rolex watches, each Day-Date 40 is certified as a Superlative Chronometer. This exclusive designation attests that it has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria, which exceed watchmaking norms and standards. These tests are carried out on the fully assembled watch, in order to guarantee its superlative performance on the wrist.
The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.
WE INVITE YOU TO VISIT OUR BOUTIQUE IN ZAGREB, AT FRANE PETRIĆA 7, TO DISCOVER ROLEX COLLECTION.
Mamić boutique in Zagreb is proud to be part of the worldwide network of Official Rolex Retailers, allowed to sell and maintain Rolex watches. We certify the authenticity of your new Rolex and back its five-year international guarantee with necessary skills, technical know-how and special equipment.
Contact us to book an appointment with our dedicated staff, who can help you make the choice that will last a lifetime.