Rolex supports those who achieve the highest level in their field, be it in sport, or in cinema and the arts. In its newest campaign, Rolex has gathered four exceptional Oscar-winning filmmakers, Martin Scorsese, James Cameron, Kathryn Bigelow and Alejandro G. Iñárritu, who are also proud testimonees of the brand.
These four filmmakers have the ability to connect with people across generations, cultures and boundaries, to expand their worlds and allow them to discover something new. They collectively represent some of the best directors working in film today and are all Oscar winners; all together, their films have won 57 Academy Awards.
“All four of us have very different styles and we’re interested in very different types of subjects, but what we have in common is a devotion to excellence, from a unique and visionary perspective on the world.”
Cameron is an acclaimed filmmaker and explorer. As director, writer and producer he is responsible for some of the most memorable films of the past three decades: The Terminator (1984), Aliens (1986), The Abyss (1989), Terminator 2: Judgement Day (1991), True Lies (1994), Titanic (1997), and Avatar (2009). His movies created history with pushing the boundaries and breaking records around the world: Avatar is the highest grossing film in history, and Titanic held that same record for 12 years. James Cameron’s movies are multiple award-winners. Most notably, Titanic received 14 Academy Award nominations and won 11 Oscars.
James Cameron wears Rolex Deepsea Ref. 116660
“Great movies are made in details, and not just a few details – every detail. Every character, every prop and every sequence.”
Martin Scorsese is a towering figure in the history of cinema, a director, producer and screenwriter with a career spanning 50 years and as many films, many of which are considered some of the greatest ever made, and a passionate filmmaker. He redefined our ideas of what was possible in movies with such classics as Mean Streets (1973), Taxi Driver (1976) and Raging Bull (1980). Details play a crucial role in telling a story on screen and in many of his most iconic films, Scorsese has chosen to feature Rolex watches, with a preference for the Oyster Perpetual Day-Date.
In 2008, Scorsese became a mentor for the Rolex Mentor and Protégé Arts Initiative. He chose to work with the young Argentinean filmmaker Celina Murga, who was by his side for the filming of Shutter Island (2010).
Martin Scorsese wears Rolex Day-Date 40 Ref. 228239
“Film really tells us who we are. Tells us about ourselves. There’s a reflection of the society that we were at the time, our philosophy of life.”
The first and only woman to win an Academy Award for Best Director, Kathryn Bigelow’s command of visual narrative, her tenacity and her choice of subjects that have the ability to provoke change and an examination of the politics that surrounds us. The American director also acts as producer and writer for many of her films.
Her films solidified her position as a Hollywood heavyweight with the political action-thrillers, The Hurt Locker (2008) and Zero Dark Thirty (2012), both of which earned her Oscar nominations; for The Hurt Locker, Bigelow won Academy Awards for Best Picture and Best Director.
Kathryn Bigelow wears Rolex Date 34 Ref.115200
“I think that people can learn from one another and that people can change, and I think that film can facilitate that change; the purpose of art is to agitate for change.”
Alejandro G. Iñárritu
The winner of two consecutive Oscars for Best Director (Birdman in 2015, The Revenant in 2016), Alejandro G. Iñárritu is known for his exploration of the human condition, coupled with his visual style, which has established his position as a recognized film artist.
Iñárritu was film mentor in the 2014–2015 Rolex Mentor and Protégé Arts Initiative, where he took his protégé on the set of The Revenant.
His latest work, CARNE y ARENA (Virtually present, Physically invisible), is a conceptual virtual reality installation based on true accounts that allows the viewer to experience a fragment of the personal journeys of refugees. First presented at the 2017 Cannes Film Festival, it was awarded a special Oscar at the ninth annual Governors Awards, Iñárritu’s fifth Academy Award. The Academy stated they were presenting the award to recognize a “visionary and powerful experience in storytelling”.
“Every human being has a unique and unrepeatable life experience. The beauty of cinema is that it allows us to express that unique experience with images and through a personal point of view, and to share it with millions of people at the same time.”
Alejandro G. Iñárritu
We invite you to visit our boutique in Zagreb, at Frane Petrića 7, to discover Rolex Cellini collection.
Mamić boutique in Zagreb is proud to be part of the worldwide network of Official Rolex Retailers, allowed to sell and maintain Rolex watches. We certify the authenticity of your new Rolex and back its five-year international guarantee with necessary skills, technical know-how and special equipment.
Contact us to book an appointment with our dedicated staff, who can help you make the choice that will last a lifetime.